Gage Roads Brew Co has teamed up with national surf publisher SurfVisuals to create a new beer, all in support of a marine initiative that helps clean our beaches and track ocean health.
The Bay XPA is a collaboration between Gage Roads and SurfVisuals, with part proceeds donated to the Australian Marine Debris Initiative (AMDI), a key program coordinated by marine not for profit Tangaroa Blue Foundation.
Gage Roads Brew Co’s Bec Lauchlan says it’s a cause that’s close to home.
“The coast is where we live and play. Protecting it is important to us, as well as to the people that enjoy our beers. We recently teamed up with AMDI to help make a difference. We’re excited to add to that partnership, bring the legends at SurfVisuals on board, and create a beer that not only tastes great but will help raise money for ocean health,” says Bec.
Released in a 500ml can, The Bay XPA is a tribute to our shared love of arvo surfs and clean waves. The limited release comes in at 5% ABV, and is charged with Citra and Sabro hops, bursting with juicy citrus and tropical fruit aromas.
“The Bay XPA is easy-drinking and brewed with sessionability in mind. A clean malt body and restrained bitterness allows the juicy hop profile to burst to the forefront, bringing together citrus and tropical fruits, along with just a little bit of coconut,” says Gage Roads head brewer Ross Brown.
Born out of Melbourne, SurfVisuals publish some of the country’s best independent surf photography, from old-school film to modern, abstract surf scenes captured on DSLR.
Ben Nathan from SurfVisuals says they’re stoked to partner with Gage Roads on a project that’s all about shared values.
“As massive beer lovers, it was always a dream to have a beer we could call our own. The most exciting part of this project is to see firsthand the in-depth process of creating and producing a beer. Working alongside the team at Gage Roads is amazing, and to be able to creatively collaborate on a product we love is special to us.
“As a surf community, environmental initiatives run through our veins. To be able to give back to programs such as AMDI, allows us to be able to protect our oceans for our future generations, so they can continue to enjoy the beach just as much as we do.”
Gage Roads teamed up with AMDI earlier this month, with the partnership including a series of national beach clean-ups. Through a network of volunteers, AMDI monitors the impacts of waste along our coastlines. Coordinated by Tangaroa Blue Foundation, the program was launched in 2004 and has since removed more than 16 million pieces of debris (1,369 tonnes) from Australian coastlines. But it doesn’t stop there. The debris is collected, with data recorded into a database which is used to track what debris items are being found and where they come from.
Alison Dorn from AMDI says different beaches have different debris, but there’s one common theme.
“Marine debris can harm marine life, pose a navigational hazard, smother coral and negatively affect tourism. Turtles and dugongs can become entangled in nets or ingest small plastic pieces and bags when they mistake them for food. Once released into the environment, plastics don’t biodegrade, they break up into smaller and smaller pieces, forever remaining in the environment,” says Alison.
“As AMDI partners, Gage Roads are not only participating in marine debris collection and contributing to the Australian Marine Debris Initiative Database with their own teams, their support helps us extend our reach and engage new participants in beach clean-ups, data collection and source reduction activities,” says Alison.
“Our team will be getting out there, with Gage fans and trade partners to make our individual coastal playgrounds a cleaner place. We also hope our partnership with AMDI will help drive awareness & financial support to help them keep doing their amazing work,” says Bec.
The Bay XPA has also moved its four-packs away from plastic clips, instead utilising environmentally friendly cardboard wraps.
The Bay XPA is available early October in WA, and arrives on the east coast later in the month. See below for your closest stockist.
Full Stockists list below:
WA (available now)
ARMADALE TAVERN; BALDIVIS LIQUOR; BEACONSFIELD HOTEL; BIBRA; BOTTLE-O ROCKINGHAM; BYFORD TAVERN; CELLARBRATIONS AUSTIN LAKES; CELLARBRATIONS MARKET CITY; CELLARBRATIONS BALDIVIS; CELLARBRATIONS BEELIAR; CELLARBRATIONS EMPORIO;; CELLARBRATIONS MALIBU; CELLARBRATIONS MANDURAH SUPER STORE; CELLARBRATIONS MEADOW SPRINGS; CELLARBRATIONS PORT BOUVARD; CELLARBRATIONS SAFETY BAY; CELLARBRATIONS SUPER STORE HAMILTON; CELLARBRATIONS WILLAGEE; CELLARBRATIONS MEDINA; CELLARBRATIONS PK FRESH; CHALLIS LIQUOR; CY OCONNOR; GOLDEN BAY LIQUOR; GREENFIELDS LIQUOR; HAYNES; KARDINYA TAVERN; KWINANA BEACH LIQUOR; LIQUOR BARONS ARMADALE; LIQUOR BARONS BEACONSFIELD; LIQUOR BARONS HAMILTON TAVERN; LIQUOR BARONS NAVAL BASSE; LIQUOR BARONS SEASCAPES; LIQUOR SHED JANDAKOT; MARINA CELLARS; MUNDIJONG LIQUOR; PK TAVERN; THE GATE; THE QUARIE; THE VALE; WHISTLING KITE; WINTHROP LIQUOR; AUSSIE BERTRAM; AUSSIE COCKBURN; AUSSIE ATWELL; SERPINTINE LIQUOR STORE; MANE LIQUOR; WINEBOX SHENTON PARK (LQB); BRENTWOOD CELLARS (LQB); LIQUOR BARONS ON ANGELO; LIQUOR BARONS MORLEY; DUNCRAIG CELLARS (LQB); DUNCRAIG CELLARS (LQB); LIQUOR BARONS ELLENBROOK; LIQUOR BARONS ELLENBROOK; LIQUOR BARONS GEORGE ST EAST FREMANTLE; LIQUOR BARONS CONNOLLY; LIQUOR BARONS BULLCREEK; LIQUOR BARONS FARMER JACKS JOONDALUP; LIQUOR BARONS MARMION; NORTH WEST LIQUOR (LQB); LIQUOR BARONS CARLISLE; LIQUOR BARONS WEMBLEY DOWNS; LIQUOR BARONS PERTH CITY; LIQUOR BARONS SWANBOURNE; HILLARYS CELLARS (LQB); LIQUOR BARONS APPLECROSS (IGA); LIQUOR BARONS GREENWOOD; OLD BRIDGE CELLARS (LQB); LIQUOR BARONS FARMER JACKS SUBIACO; LIQUOR BARONS MT HAWTHORN; MOSMAN PARK FINE WINE & SPIRITS (LQB); LIQUOR BARONS NEDLANDS; LIQUOR BARONS HERDSMAN; LIQUOR BARONS LEEDERVILLE; OSBORNE PARK HOTEL; MT HENRY TAVERN; COPPER & OAK LIQUOR MERCHANTS (TUART HILL); WINEBOX NEDLANDS (LQB)KEWDALE TAVERN; GANGEMIS FINE WINE & FOOD; SCARBOROUGH CELLARS; WINEBOX SHENTON PARK (LQB); LIQUOR BARONS ESPERANCE (STORE); CELLARBRATIONS AT LYNWOOD VILLAGE; LIBERTY LIQUORS; LIQUOR SHED; SOUTH ST LIQUOR (LQB BEACONSFIELD); LIQUOR BARONS SEASCAPES; ROSE HOTEL BUNBURY (LQB); WA CELLAR DOOR DOUBLEVIEW ; HAMILTON TAVERN (LQB); PEELS WESTERN CELLARS; DE VINE CELLARS; BESK; WATTLE GROVE LIQUOR STORE; STIRLING ARMS; CON’S CITY BEACH; SEXTON CELLARS; THIRSTY CAMEL ELLENBROOK; ST JAMES CELLARS; THIRSTY CAMEL MADDINGTON; ROSSMOYNE BOTTLEO; MARKET PLACE CELLARBRATIONSCELLARBRATIONS ARDROSS; CELLARBRATIONS AT ASQUITH CELLARS; CELLARBRATIONS AT COTTESLOE; CELLARBRATIONS AT GLENDALOUGH; CELLARBRATIONS AT SUBIACO; JOHN’S FOOD & LIQUOR STORE; LEEDERVILLE LIQUOR STORE; MAIN STREET CELLARS (BOTTLEO); PORTERS CLAREMONT; CELLARBRATIONS YOKINE; THE ASHBY; CELLARBRATIONS YOKINE; CANDLEWOOD LIQUOR STORE; THE WEMBLEY HOTEL; CELLARBRATIONS CLARKSON; CELLARBRATIONS CENTRALCARBUNUP RIVER STORE; CAVES HOUSE; DUNSBOROUGH CELLARS; CASTLETOWN LIQUOR; BOYANUP CELLARS
VIC (available w/c 21-10)
BRIGHTON BAY CELLARS; LIQUID HQ; IGA MONTROSE CELLARS; RITCHIE’S IGA TOWER HILL; MALT AND VINE NEWPORT; PORTERS MOONEE PONDS; CLIFTON HILL HOTEL; GROVEDALE HOTEL; MORNINGTON ON TANTI; ALBION BUDGET SUPERMARKET; HOFFMANS CELLARS; WATERDALE CELLARS; MCCOPPINS ABBOTSFORD; MCCOPPINS FITZROY; FIZZ & HOP; RITCHIE’S WANTIRNA; RITCHIE’S HAMILTON; RITCHIE’S SALE; RITCHIE’S MT ELIZA; DRUMS HOTEL; LORD NELSON HOTEL; ASCOT VALE CELLARS; STRATHMORE CELLARS; ACLAND CELLARS; HARRY BROWN CRAIGIEBURN; THE LOCAL GOONAWARRA; HOPHEADS ALTONA; HOPHEADS POINT COOK; WERRIBEE SUPA IGA; HOP INN MT DUNEED; BOTTLEMART MELTON STH; PENNY YOUNG; HUDSON ROAD; THREE0 FOUR RICHMOND; COWES IGA PLUS; NORTHCOTE BOTTLE-O; PRESS CLUB CELLARS; CELLARBRATIONS NAJDA (NTH GEELONG); The Bottle-O MAYERLING CELLARS; LYGON CELLARS; BOTTLES & BARRELS; SUPERIOR CELLARS; CBN MONBULK; CBN AT GISBORNE; CBN AT NARDI’S HIGHTON; CBN @ JACKS (BALLARAT); CBN AT CHAS COLE; CBN @ FOSTER; CBN IAN MARKS WOODEND; The Bottle-O MAYERLING CELLARS; The Bottle-O PAKENHAM
NSW (available w/c 21-10)
ROMA VINO; PORTERS NORTH RYDE; PARK HOUSE MONA VALE; PORTERS NORTH NARRABEEN; LAWSON CELLARBRATIONS; HAZELBROOK BOTTLE-O; BLAXLAND BOTTLEMART; BEACH CLUB COLLAROY; IGA WARRIEWOOD; CORKS LIQUOR LANYON; CORKS LIQUOR BELCONNEN; LIQUOR LEGENDS PHILLIP; PROHIBITION BOTTLE SHOP; FARRAH’S LIQUOR COLLECTIVE; PLONK FYSHWICK; PETERS WINE SHOP; CANDAMBER FINE WINES; BRUCE CONVENIENCE STORE; KIPPAX CONVENICE; CELLARBRATIONS BELCONNEN; GOLD CREEK CELLARBRATIONS; BRADDON CELLARBRATIONS; KILLARNEY VALE LIQUOR STAX; KILLARNEY VALE BOTTLE-O; WARNERS AT THE BAY; LAMBTON BOTTLE-O; CELLARBRATIONS ADAMSTOWN; TACKING POINT TAVERN; CELLARBRATIONS BELLINGEN; COFFS HARBOUR BOTTLESHOP; CELLARBRATIONS CAMERON PARK; CELLARBRATIONS GEORGETOWN; BAYFIELDS DEE WHY; BAYFIELDS BELROSE; THE OAKS; LIQUOR EMPORIUM; BEACH RD HOTEL; THE DRINK HIVE; BAR CLEVELAND; ABC CELLARS; RYDE CELLARS; CELLARBRATIONS WINGHAM; CELLARBRATIONS WADALBA; CELLARBRATIONS TAMWORTH; GUNNEDAH CELLARBRATIONS; CELLARBRATIONS SCONE; BOURKE ST WINE SHOP; LUCCHITTI DELI; PORTERS PYRMONT; STONED CROW; DARLINGHURST FINE WINES; THE WINSTON; CAMPERDOWN CELLARS BRONTE; CRAFT CARTEL
QLD (available w/c 21-10)
QUENCH LIQUOR; ASPLEY HOTEL; WAVELL HEIGHTS CELLARS; MITCHELTON CELLARS; HARRY BROWNS EATONS HILL; CELLARBRATIONS SUPER STORE PIMPAMA; BOTTLEMART BOONDALL; BOTTLEMART IBIS; BOTTLEMART FULL MOON; MALT TRADERS SOUTH BANK; MALT TRADERTS CITY; JAMES ST CELLARS; TB’S LIQUOR TENERIFFE; STAR LIQUOR KALAMIA HOTEL, AYR; STAR LIQUOR – DOMAIN CENTRAL, TOWNSVILLE; STAR LIQUOR – QUEEN ST AYR; STAR LIQUOR – WINDAROO DRIVE THRU; STAR LIQUOUR – RICHLANDS; STAR LIQUOR – RUNCORN TAVERN; COOLY LIQUOR; STAR LIQUOR – RICHLANDS; SENSE OF TASTE PORTSIDE; SENSE OF TAST COORPAROO; LIQUOR LEGENDS – HELENSVALS SALT WALT CREEK; AIRLIE BEACH HOTEL; STONES CORNER BOTTLEMART; SURFAIR CELLARBRATIONS; STAR LIQUOR PARK AVNUE; STAR LIQUOR GLADSTONE CENTRAL; STAR LIQUOR YEPPOON; STAR LIQUOR GLADSTONE REEF HOTEL; CELLARBRATIONS BIRTINYA; CELLARBRATIONS PARKLANDS TAVERN; DICEYS GLADSTONE; MOORANBAH WORKERS CLUB; STAR LIQUOR HOTEL MAROOCHYDORE; WISES ROADS CELLARBRATIONS; PEREGIAN BEACH CELLARBRATIONS; STAR LIQUOR BARGARA LAKES TAVERN; GRACE STREET WAREHOUSE; THE ORION; FITZY’S; LEFTY’S
Words by Jamie Burnett
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